Presently, Magento serves as one of the widely used platforms for developing eCommerce stores. Magento’s versatile functionalities can help businesses realize their eCommerce platforms’ full potential.
When using Magento, there are two options available. The first would be a pre-built platform, and the second would be customizing the platform. Today, most businesses are looking towards Custom Magento development as it provides better flexibility and scalability.
For a clearer picture, here is a list of reasons your business should look towards custom Magento development or hire Magento developer.
Table of Contents
Performance
With a customized Magento platform, you get better performance. The platform comes with high end and efficient caching techniques like Varnish and DB optimizations that help improve the performance of your website.
Flexibility and Customization
There are a lot of customized features which come inclusive in Magento development. It can fulfil various business needs, such as proffering payment options, facilitating multiple language options, and making shipments hassle-free. Magento development offers various custom extensions to meet different kinds of business needs, the most notable of these extensions being –
- Plugins – Also referred to as interceptors, plugins allow you to intercept public functions, override internal logic and alter arguments.
- Observers – This custom Magento extension can be used to trigger any form of custom code in response to a particular event. While most of the events are built into the Magento platform, you will always have the option to include your own custom events as per the business requirement.
Custom Integrations
Using Magento for your eCommerce store provides more customization options by allowing third-party integrations. Third-party integrations include payment gateways and web applications, making the viability of custom third-party integrations one of the primary reasons to choose custom Magento development.
Better eCommerce platform security
Cybersecurity hacks and breaches are a big concern for eCommerce stores. Web app development using Magento significantly lowers the risk of cybersecurity. Custom Magento development offers top-grade security features like SSL and FTP encrypted connection for seamless and risk-free online transactions.
SEO friendly
A customized Magento framework provides you with an in-built digital marketing assistant. This digital marketing assistant comes with –
- Product fields auto-generation
- Category optimizations
- Sitemap enhancements
- Independent navigation links
- Customizable H1 tags and
- Integrated content pages
These in-built SEO features make custom Magento development a practical and effective option for businesses. The SEO features help in improving the ranking of your eCommerce site in organic searches, enhancing its online visibility and thereby attracting more online traffic to your site.
Supports multiple languages and stores
Custom Magento development allows for and supports multiple eCommerce stores, currencies and languages. Hence, it provides scope for business opportunities, growth, and expansion globally. Configuring multiple language websites in Magento allows instant text translation on your eCommerce store into other languages. The visitor only needs to change the locale of your store view to their preferred language.
Conclusion
Magento, as open-source software, offers a wide range of functionalities and capabilities that makes it an appealing option for website owners. As highlighted above, Magento provides unique and relevant features for businesses looking to craft a compelling and lucrative eCommerce site. However, for most businesses, the challenge is their lack of technical expertise and proficiency in developing custom Magento platforms for their eCommerce stores. For these businesses, the best route towards Magento eCommerce development is hiring the services of offshore development agencies like Capital Numbers. It provides you with affordable and tailor-made Magento development services at the click of a button.
With Capital Numbers by your side, you would never have to worry about the quality of work. They are skilled in providing you with an eminent team of developers specially screened from their in-house team. Not only this, a project coordinator shall supervise these seasoned developers assigned to you. Don’t wait anymore and directly get in touch with their experts to hire a dedicated team of developers in no time.
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